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Why “Automation” is Not a Dirty Word

See how bots are making automation recruiters' new best friend

What would you do with your time if you could automate daily tasks like sending reminders, collecting resumes from candidates, and automatically updating candidate profiles in your ATS? Most recruiters would say spending time doing what they love: connecting with the right candidates at the right time. That’s why bots and automation are here to help you live your best recruiting life.

We know, we know. That seems like a tall order, but Canvas is building bots that go way beyond a small chat box in the corner of your web browser. After all, both recruiters and candidates are working on the go, using mobile and text more than ever. And the icing on the cake? Bots are at your talent acquisition team’s disposal empowering them to do cool things like leverage machine learning and automation to send pre-screening, scheduling, and engagement texts to multiple candidates at once.

Here are just a few of the many ways you can have automation work with you and for you to provide an amazing candidate experience:

Keep your candidates toasty and warm

Every recruiter knows that you can have a great candidate that might not be the best candidate for the role your company is hiring for. But you still want to keep them warm, let them know you’re around, and that you like them. Bot technology allows talent teams to more easily execute on the important tasks you rely on to keep your funnel filled. For example, harvesting existing candidate data used to be a headache-causing task, executed with faint hope that candidates from screenings past would re-engage with your employment brand. Now, you can send multiple candidates a message when there’s a new position available — candidates you’ve already qualified — which means you can fill the position faster, and leave candidates feeling in-the-know and wanted. Who doesn’t love that?

Meet Canvasbot Keyword:

A simple-to-use bot that intelligently navigates a series of questions to candidates, often for pre-screening purposes, to answer via text. Keyword can be initiated via an outbound or inbound communication. Outbound Keyword communication consists of sending a text to candidates, asking if they’re interested in a career opportunity, and if so, candidates are sent straight to the automated series of pre-screening questions! On the inbound side of things, candidates can easily initiate communication by texting a keyword into a number to begin the process. Retailers love posting an ad with a short code such as, “Passion for fashion? Text DESIGN to 12345 to find your next opportunity!” Once candidates text in, Canvasbot Keyword will intelligently guide candidates through an automated screen built in Canvas.

Amplify your employment brand

Did you know that nearly 80 percent of Millennials look at people and culture when considering prospective employers and opportunities? That’s a huge percentage! By leveraging the powers behind bot and automation technology, your talent team can have employment branding resources like videos, e-books, and benefits documents automatically sent to candidates to put your brand’s best foot forward right from the beginning. Your candidates will feel like they’re getting to know your company, and you can spend time talking with the right candidates for the role and the wider company. Lucky for you, your bot will be the one digging in to pre-screen candidates and help you forge initial connections.

Meet Canvasbot Amplify:

Let Canvasbot automate messenger interactions with prospects and candidates, regardless of audience size, with Amplify. Engage candidates early by sending company information, communicate about upcoming events, and claim your stake in the race of this competitive job market—all via text. One of many powerful examples: amplify (pun intended) your employment brand by finally taking full advantage of all the branding videos you’ve created around your culture and team, and send them early in the pre-screening process via text.

Make the most out of career fairs

It’s hard to think of college and career fairs without thinking of lines of people clutching their paper resumes close, hoping to get in some face-time. With the help of some handy bots and automation, that painful image is now just a bad memory. Bots are making college recruitment and career fairs as a whole better by taking away the manual input of resumes and the tedious follow up. For the first time ever, all candidates have to do is snap a picture of a paper resume at your booths, and their profile information is immediately uploaded; it’s even in a consistent format.

After the events are over, candidate information is easily accessible for follow-ups with hiring managers. Send a quick “thank you” to all of the candidates, or send an open position to the most impressive prospects in a matter of seconds. You can mark “career fair follow-up” off of your to-do list and be one step closer to filling multiple roles quickly.

Meet Magic Resume & Kiosk-Mode:

Magic Resume enables candidates to text a picture or screenshot of their resumes on their phones to their recruiter. That’s where the real magic happens—inside of Canvas, resumes are converted to a consistent, dynamic format and important keywords are even pulled out and uploaded into Canvas. From the info on that resume alone, a candidate portrait can be created! Not to mention the ease of sharing capabilities including de-identifying the resume prior to sharing internally. Hello diversity and inclusion initiatives!

Kiosk mode, you ask? It operates with the same Magic Resume agility, but it’s optimized for events. Turn any mobile device into a kiosk where candidates can easily apply at the next employment event your team hosts or attends.

Build deeper connections with candidates

Knocking out tedious daily tasks is a huge win. Filling roles quickly is an even bigger win. But the biggest win of all is that, by leveraging automation along with bots, you can live every recruiter’s dream: building deeper connections with the right candidates at the right time. There are few things better than matching a person with a great opportunity. Automation makes it possible to swiftly engage with multiple candidates and lets you be a part of the recruiting process in more meaningful ways. It’s a match made in heaven!

To see these bots in-action and get a peek at a few of our other bots that Canvasbot powers to help with interviewing, capturing web leads, and tons of other good stuff, you should request a demo! We’d love to chat.

Schedule a 20 minute demo to learn more about Canvas.

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